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5 reasons twitter is great for business

July 19, 2011 11:10 am Published by

So, twitter allows you to send and receive short messages from other twitter users. It’s really like a text message, but (once you’re a signed up member on twitter) your message can be broadcast to thousands of people (more than 100 million people use twitter). But why, you may ask, is twitter useful for my business? Here goes:

Promote: Use twitter to promote your business and products

Engage: Use twitter to gather opinions on your existing products and how they can be improved

Inform: Let people know what’s happening in the areas your business is active in (become a source of knowledge in this area and boost your followers and your profile)

Connect: Show the human side of your company by connecting with people and showing that you care. After all, that’s what social media is all about

Check out the competition: twitter is a great way of keeping an eye on what your competitors are doing, saying and thinking (and, if they’re not on twitter all the better for you, because you can get way ahead of the game!)


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